Featured Work
PROJECT TEAM
Sean Noyce, Art director, designer, and illustrator
Anne Machalinski, editor
UCLA Health required clear, adaptable visual systems to communicate rapidly evolving medical guidance during COVID-19 and beyond. I partnered with clinical, marketing, and editorial stakeholders to develop scalable design systems spanning digital, print, motion, and presentation platforms, ensuring clarity, credibility, and speed across departments.
During my time with UCLA Health, I partnered with marketing and clinical stakeholders to translate complex medical information into clear, human-centered design. My work spanned public health campaigns, patient education materials, institutional marketing, and internal communications under tight timelines. The throughline was clarity: distilling dense content into accessible, visually cohesive systems that upheld UCLA Health’s credibility while remaining warm, approachable, and engaging.
In addition to hands-on design and illustration, I played a leadership role in shaping the visual branding, including custom publications like The Checkup, The Newborn Manual, Dementia Guidebook, and New Patient Guide, while guiding projects from concept through final delivery. Whether launching a multi-channel public health initiative or developing long-form patient manuals, the result was design that supported institutional trust, and met the high standards of one of the top healthcare systems in the country.
Health Campaigns
Instagram stories for public health awareness on Covid vaccines
1. Public Health Social Campaigns
OVERVIEW
Led concept, design, and illustration for multi-channel campaigns covering COVID-19 prevention, vaccine education, and colon cancer awareness. Built modular, mobile-first systems optimized for clarity, accessibility, and rapid rollout.
IMPACT
Created high-impact, information-dense content for social media channels
Unified messaging across departments
Positioned design as a strategic driver of public health communication
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2. U Magazine: Print to Email System
OVERVIEW
Directed the transformation of a print publication into a scalable email framework using Eloqua. Developed flexible modules that preserved editorial integrity while optimizing for cross-device performance.
IMPACT
Reduced production time through systematized templates that are optimized for all email clients
Strengthened cohesion between print and digital touchpoints
Elevated design consistency across channels
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Email edition
Print edition
Digitally-distributed handouts for preventative care
3. Digital Patient Handouts
OVERVIEW
Designed accessible, data-informed handouts covering preventive care and screening. Introduced structured typographic systems and custom graphics to improve readability and comprehension that could be easily downloadable by patients and office practitioners.
IMPACT
Standardized visual hierarchy across health topics
Improved clarity in data-heavy materials
Elevated the perceived value of patient resources
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OOH Campaigns
Billboard Key Art for Cancer Center Initiative
OVERVIEW
Created key art for widely distributed billboard campaign around Central Los Angeles to promote research and findings from the Jonsson Comprehensive Cancer Center.
IMPACT
Expanded messaging throughout major thoroughfares
Created consistent graphics across several branded products
Increased awareness of the hospital's diversified system
Motion Campaigns
Animated Public Health Explainers
OVERVIEW
Adapted static campaigns into short-form animated content for social and email. Developed consistent motion language aligned with brand standards.
IMPACT
Expanded social media campaign reach through motion
Built repeatable animation templates
Increased engagement with concise, actionable messaging
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Email and social media-ready animations in promotion for medical developments
Email and social media ready patient-facing PSAs
Medical Illustration
Lifestyle Changes story for The Checkup
Better Colon Health
Editorial Illustrations
OVERVIEW
Created tailored visual assets aligned to institutional tone, regulatory constraints, and subject-matter rigor. Each illustration is designed in collaboration with stakeholders to ensure medical accuracy while providing clarity for patients, clinicians, and executive audiences.
IMPACT
Established a recognizable visual language
Strengthened storytelling through conceptual clarity
Created accessible, public-facing visuals for communicating complex topics
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Education Manuals
1. The Newborn Manual
OVERVIEW
Led design and illustration for a comprehensive patient guide covering early development and care. Built a scalable typographic system to support dense medical content.
IMPACT
Delivered a high-value, long-form educational resource
Integrated illustration seamlessly into editorial structure
Created accessible charts and infographics for digesting complex materials
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The Newborn Manual cover page
Spread with information on newborn health
Tri-fold printed layout for New Patient Guide
Open enrollment checklist
Services provided at UCLA Health
2. Public Health Handouts
OVERVIEW
Designed tri-fold guides and screening materials focused on flu prevention, colon cancer, and patient onboarding.
IMPACT
Elevated clarity and trust in patient-facing collateral
Introduced consistent visual systems across departments
Created accessible charts and infographics for digesting complex materials
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Presentation Design
Institutional & Educational Decks
OVERVIEW
Designed scalable slide systems to communicate evolving health guidance to public audiences. Partnered with content leads to shape narrative flow and visual pacing. Developed adaptable slide templates used across departments for outreach and education using illustrations and iconography commonly used in classic wayfinder design.
IMPACT
Enabled rapid updates through template systems
Strengthened clarity in high-stakes communication
Elevated visual authority in public-facing forums
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Public facing Covid-19 awareness presentation deck
Covid-19 vaccine primer deck
Covid-19 vaccine primer deck
